BrandUp's mission is to assist parents and teens in navigating the ever-changing admission process, empower youth to make a bold impression and capture the attention of decision-makers (college admissions, scholarships, internships, jobs). Integral to the conversation is empowering teens with real-world skills like networking, interviewing, goal setting, empathy, and LinkedIn.
College admissions are more competitive than ever, and teens need an edge to stand out. Brand Up is a game-changing book and program that has helped thousands of high schoolers achieve college and career success. Guided by the mantra "Be a 1 in 99, not part of the 99," we empower students to bring out their inner champion and make a bold impression. Our platform includes the best-selling book Brand Up: The Ultimate Playbook for College and Career Success, high school programs for students, parents, and teachers, and an online course set to launch Spring 2025. Brand Up has been featured in USA Today, Good Morning America, Town & Country, Thrive Global, Newsweek, and iHeart Radio, the program is being taught in select high schools. The book and program provides future-ready skills to help college-bound students rise to the top of the admission pile. Students gain an edge by building a strong personal brand and social media presence that open doors to top colleges and coveted first jobs. The program also instills real-world skills like networking, interviewing, goal-setting and entrepreneurship. Brand Up isn’t just a program—it’s a launchpad for future success. For more info, please visit our website!
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