The Journey: Launch a business in 4 weeks this summer Recently Updated

launch a business in just 4 weeks this summer

The Journey is an intensive online summer program where ambitious teens 13-18 build something incredible and get their first customers.

like an mba, but for teens

in just 4 weeks, you'll go from finding an idea to getting your first customers. gain the skills and  confidence you need to thrive now and in the future.

week 1: foundations and ideation
take action from day one. explore the basics of entrepreneurship: from understanding design thinking and validating problems to customer research, this week sets the foundation for all that’s to come.

week 2: build your mvp
once you've picked a problem to solve, we'll move onto creating solutions. you'll learn how to use the latest no-code and ai tools to build minimum viable products and bring your ideas into the market, while hearing stories from entrepreneurs and their beginnings.

week 3: strategy, marketing and sales
in week 3 you'll master the power of spreadsheets and design your financial projections. we'll dive into sales funnels, cold outreach, and networking and you'll learn to overcome rejection, analyze customer data, and scale your project.

week 4: craft your pitch and demo day
for the last week of the program, you'll keep making sales while refining your pitch, getting feedback from mentors, and perfecting your presentation skills. you'll grow your confidence and end with a bang at our demo day where you'll present the outcomes of the biggest thing you've ever built to a panel of investors and entrepreneurs.

summer 2025 cohorts (choose one):

june 16 - july 14 july 21 - aug 15

students attend live, interactive workshops mon-fri from 12-3 pm et to learn the skills, mindsets, and systems they need to build their projects.outside of workshops, students work on their projects, receive 1:1 mentoring, and collaborate with peers to achieve their goals.